Just about every day, I use Google - probably at least 20-30 times a day. I'm not alone, obviously, as by many measures Google is the most utilized search engine on the Internet. There are others, of course - even Google points this out in its analytics results. But which ones are best for what kind of tasks, and what kind of people use each? (The diagram in this post isn't mine, but has been distributed about the web for some time...). From a pure organic Internet Marketing perspective, your organization's website really should focus on page ranks in Google - both for the volume of search traffic probable (since Google's indexing reach is so large, and their paid content distribution is so broad), and the fact that Google's results are very tied into the overall context of the Internet and relationships among online content, including websites, blogs, social media, discussions, wikis, documents, etc. Google is also leveraged as the core index behind other, 3rd-part...

A new "Enterprise Data Management Policy" was signed this week within the Homeland Security Department - to those unconcerned with the business and technology of information management, this won't create a stir...but to those "fighting the good fight" across the Federal Government information-sharing and management parochial boundaries, it's a valuable new tool, at least 2 years in the making. In essence, the Directive, administered by the DHS CIO, outlines the department's policy with respect to sharing, contributing and leveraging wherever possible Enterprise data, and the Enterprise data management procedures and assets made available through the EDMO (Enterprise Data Management Office). Having lived through many of the difficulties associated with sharing and reusing data between Federal components, agencies and departments, with respect to policy differences, metadata and semantic disagreements, security classification issues, or simply reluctance ...

To start things off, here's a locally interesting Government 2.0 story that kicked off 2008, where a local government official complains via email about a real estate blog's veracity, demands material be removed, and refuses to "respond via the blog" - thereby provoking, as we understand all too readily in the Internet Marketing and Social Media industry, a firestorm of comment and much broader exposure of his unfortunate position. Information Management, as an IT discipline to care about and pay attention to, includes not only the information you and your organization generate within your "domain", but also the information you, your organization, and everyone else generates on the Internet regarding your virtual domain.

This blog will focus on many subject areas regarding Information Management Consulting