The use of website analytics and reporting software isn’t new to most website owners. Tracking and analyzing the usage of your website by people and search engine ‘bots are obviously essential activities for validating your investment. Typical metrics tracked include number of visits by various user types, number of downloads or access to particular content, and navigation routes most commonly taken by visitors to, through, and out of your site. These metrics, perhaps aggregated into meaningful reports (i.e. overall unique visits per month), tell you how your site is performing. But are these reports evaluated for the impact or opportunities they reveal with respect to your entire IT budget? In other words, do your web analytic reports support “Key Performance Indicators” (KPIs) for your entire IT Investment portfolio, not just the website maintenance budget? If your answer to this is “no”, your overall organizational IT investment may not be properly balanced to deliver the maximum ...

Heard a great segment today on NPR's "All Tech Considered" - when you die, what happens to your Internet-hosted digital assets? For example your Facebook wall, your Twitter account, your gmail emails...Most providers of these services have policies from their perspective, and essentially won't turn over any information without proper legal intervention, but have you personally prepared for this? Who specifically do you want managing your domain names, your social IDs, reading your emails, changing your passwords? It turns out this is quite a quickly-developing "sticky wicket" - mainly because of the diversity of digital assets you may have, the different reasons or causes you only know for maintaining them, and the different circles of friends or business partners who collaborate with you, through one or another online identity. "Legacy Locker" was the first business out of the gate mentioned to be dealing with this, and they are "a safe, sec...